Your Privacy at bp44
At bp44, your personal data is handled with the same care we bring to every aspect of our platform. This Privacy Policy explains exactly what information we collect, why we collect it, how it is used and stored, and what rights you have as a bp44 player based in Bangladesh.
Secure Data Storage
All personal data held by bp44 is stored on encrypted servers. Access is restricted to authorised personnel only, and all internal data handling procedures are subject to regular internal audit.
No Data Selling
bp44 does not sell, rent, or commercially trade your personal data with any third party. Data shared with our partners is strictly limited to what is necessary to provide the services you have requested.
Player-Controlled Data
You have the right to access, correct, and request deletion of your personal data at any time. bp44 provides a straightforward process for exercising each of these rights via our support team.
Payment Data Protection
bp44 does not store full card numbers or mobile banking PINs. Payment transactions are processed through verified payment gateways. bp44 only retains transaction reference data necessary for dispute resolution.
Transparent Cookie Use
bp44 uses cookies solely to improve your experience, maintain session security, and understand how players navigate the platform. We do not use third-party advertising cookies or behavioural tracking networks.
KYC Compliance
Identity documents collected during KYC verification are used exclusively for age verification, fraud prevention, and anti-money laundering compliance. They are never used for marketing or shared with advertisers.
Information We Collect
bp44 collects personal data in two principal ways: information you provide directly when registering and using the platform, and information gathered automatically as you interact with our services. The categories of data we collect, along with their purpose, are set out below.
Information You Provide Directly
| Data Category | Examples | When Collected |
|---|---|---|
| Account Registration Data | Full legal name, date of birth, email address, mobile number, chosen username | At the point of account creation |
| Identity Verification (KYC) Data | National Identity Card (NID) number, passport scan, driving licence, selfie or live photo | Prior to first withdrawal or when triggered by compliance review |
| Financial Transaction Data | bKash/Nagad/Rocket account numbers (masked), Visa/Mastercard last four digits, deposit and withdrawal amounts in ৳ BDT, transaction reference numbers | Each time a deposit or withdrawal is initiated |
| Communications Data | Support tickets, live chat transcripts, email correspondence, feedback submissions | Whenever you contact bp44 support |
| Responsible Gaming Data | Self-exclusion requests, deposit limit preferences, session time-out settings | When you configure responsible gaming tools in your account |
Information Collected Automatically
- Device & Browser Data: IP address, device type (mobile, desktop, tablet), operating system version, browser type and version, screen resolution, and language preference.
- Session Activity Data: Pages visited within bp44, time spent on each page, games launched, betting history (wager amounts, game outcomes, bonus usage), and navigation paths through the platform.
- Geolocation Data: Approximate geographic location derived from your IP address, used to apply market-specific rules and detect potentially fraudulent access from unexpected locations.
- Cookie & Tracking Data: Session cookies, authentication tokens, and first-party analytics identifiers as described in Section 5 of this policy.
How We Use Your Data
Every piece of data bp44 collects is used for a defined and documented purpose. We do not process your personal data in ways that are incompatible with those original purposes. The primary uses of your data are as follows:
Core Platform Operations
- Creating and managing your bp44 account, including authentication and session management.
- Processing deposits and withdrawals in ৳ BDT via bKash, Nagad, Rocket, Upay, Visa, Mastercard, and supported bank transfer partners.
- Verifying your identity and age as part of our KYC programme to ensure compliance with the 18+ age restriction and anti-money laundering obligations.
- Enabling you to play casino games, place sports bets, and participate in promotions offered on bp44.
- Administering bonuses, free spins, cashback rewards, and event-specific promotions such as those tied to the Bangladesh Premier League (BPL) season or Eid celebrations.
- Providing customer support and resolving disputes related to your account, transactions, or game outcomes.
Security & Fraud Prevention
- Detecting and investigating suspicious account activity, including multiple account registration, bonus abuse, collusion, and unauthorised access attempts.
- Monitoring transaction patterns to identify potential money laundering or financial crime activity and reporting such activity to the appropriate authorities in Bangladesh where required.
- Enforcing self-exclusion and responsible gaming restrictions that you have set on your account.
- Preventing access by individuals who have been permanently banned from bp44 for breach of our Terms & Conditions.
Platform Improvement & Analytics
- Analysing anonymised and aggregated usage data to understand which games and features are most popular among bp44 players in Bangladesh, and to improve the overall platform experience.
- Conducting A/B testing on new platform features using anonymised session data.
- Measuring the effectiveness of promotional campaigns to ensure bonuses deliver genuine value to players.
Communications
- Sending transactional communications related to your account — including deposit confirmations, withdrawal notifications, KYC status updates, and security alerts — to the email address or mobile number associated with your account.
- Sending promotional communications (offers, bonuses, event promotions) where you have opted in to receive such messages. You may opt out at any time by contacting .
Legal Basis for Processing
bp44 processes your personal data on the following legal grounds, depending on the nature of the processing activity and the context in which your data was collected:
| Legal Basis | Processing Activities Covered |
|---|---|
| Contractual Necessity | Account creation and management, processing deposits and withdrawals, game participation, bonus administration, and customer support — all required to fulfil bp44's obligations to you as a registered Player. |
| Legal Obligation | KYC identity verification, age verification (18+ compliance), anti-money laundering monitoring, fraud reporting to authorities, and data retention mandated by applicable financial regulations. |
| Legitimate Interests | Platform security and fraud detection, analytics for service improvement, enforcing Terms & Conditions, and protecting bp44's intellectual property — provided these interests are not overridden by your rights and freedoms. |
| Consent | Sending promotional emails and SMS notifications about bonuses, seasonal offers, and new features. You may withdraw consent at any time without affecting the lawfulness of processing carried out prior to withdrawal. |
Data Sharing & Third Parties
bp44 does not sell your personal data. We share data with carefully selected third-party partners only where it is necessary to deliver the services you use, to comply with our legal obligations, or to protect the security of the platform. All third parties who receive your data are contractually bound to process it in accordance with data protection standards consistent with this Privacy Policy.
Categories of Third-Party Recipients
- Payment Service Providers: bKash, Nagad, Rocket, Upay, Visa, Mastercard, Dutch-Bangla Bank, BRAC Bank, City Bank, and Islami Bank receive the minimum transaction data necessary to process your deposits and withdrawals. bp44 does not share your full account profile with payment providers.
- Game Content Providers: Third-party game studios including Pragmatic Play, Evolution Gaming, Microgaming, NetEnt, Spribe, and Ezugi may receive a pseudonymous Player identifier and session token to enable game functionality. These providers do not receive your name, contact details, or payment information.
- Identity Verification Services: Where bp44 uses a third-party KYC verification partner, your identity documents are transmitted to that provider via an encrypted channel solely for the purpose of verifying your identity. Documents are not retained by the KYC provider beyond the verification window.
- Platform Analytics Providers: Anonymised, aggregated session data may be shared with analytics tools to help bp44 understand platform usage patterns. No personally identifiable information is included in these data transfers.
- Law Enforcement & Regulatory Authorities: bp44 will disclose personal data to law enforcement agencies, financial intelligence units, or regulatory bodies in Bangladesh where required to do so by a valid legal order, court order, or where disclosure is necessary to prevent or report financial crime.
Cookies & Tracking Technologies
bp44 uses cookies and similar first-party tracking technologies to operate the platform securely, maintain your session, remember your preferences, and gather anonymised analytics data. We do not use third-party advertising networks, behavioural tracking pixels, or cross-site tracking technologies.
| Cookie Type | Purpose | Duration |
|---|---|---|
| Strictly Necessary Cookies | Maintain your login session, prevent cross-site request forgery (CSRF), and ensure platform security. Cannot be disabled without breaking core platform functionality. | Session / up to 24 hours |
| Functional Cookies | Remember your language preference (English), display settings, and responsible gaming tool configurations such as active deposit limits or session time-out reminders. | Up to 30 days |
| Analytics Cookies | Collect anonymised data on page visits, game launches, and navigation paths to help bp44 identify areas of the platform that can be improved. No personally identifiable information is contained in analytics cookies. | Up to 12 months |
Most browsers allow you to manage cookie preferences through their settings panel. You can block or delete cookies at any time; however, please note that disabling strictly necessary cookies will prevent you from logging into your bp44 account. Functional and analytics cookies can be declined without affecting your ability to use the core platform.
Data Retention
bp44 retains personal data only for as long as is necessary to fulfil the purpose for which it was collected, or for as long as is required by applicable law or regulation. The following retention periods apply:
- Account Data: Retained for the duration of your active account plus a period of 5 years following account closure, in accordance with financial record-keeping requirements applicable to online gaming platforms serving the Bangladesh market.
- KYC Identity Documents: Retained for 5 years from the date of verification, or for the duration required by applicable anti-money laundering regulations, whichever is longer. Documents are stored in encrypted form and access is restricted to the compliance team.
- Transaction Records: Deposit and withdrawal records are retained for 7 years to satisfy financial audit and anti-money laundering reporting obligations.
- Customer Support Communications: Support tickets and chat transcripts are retained for 2 years from the date of the interaction, after which they are anonymised or deleted.
- Analytics Data: Anonymised aggregated analytics data has no fixed deletion schedule as it contains no personally identifiable information. Pseudonymous analytics identifiers are reset or deleted within 13 months.
- Self-Exclusion Records: Records of self-exclusion requests are retained indefinitely to prevent re-registration during an active exclusion period and to demonstrate compliance with responsible gaming obligations.
- Marketing Consent Records: Records of consent to receive promotional communications are retained for the period of active consent plus 3 years after consent is withdrawn, to demonstrate compliance with consent requirements.
When personal data is no longer required and the applicable retention period has expired, bp44 will securely delete or anonymise the data so that it can no longer be attributed to any individual. Secure deletion involves overwriting data in a manner that makes recovery technically infeasible.
Your Data Rights
As a bp44 player, you have the following rights in relation to your personal data. These rights can be exercised free of charge by contacting bp44 at . bp44 will respond to all valid data rights requests within 15 business days of receipt.
You have the right to request a copy of all personal data bp44 holds about you, along with information about how it is being processed.
If any personal data bp44 holds about you is inaccurate or incomplete, you have the right to request that it be corrected or updated promptly.
You may request deletion of your personal data where it is no longer necessary for the purpose it was collected, subject to overriding legal retention obligations.
You may request that bp44 temporarily suspend processing of your data while a rectification or objection request is being reviewed.
You have the right to receive your account and transaction data in a structured, commonly used, machine-readable format (such as CSV or JSON) to transfer to another service.
You may object to the processing of your personal data where bp44 relies on legitimate interests as its legal basis, unless bp44 can demonstrate compelling legitimate grounds that override your interests.
Where processing is based on your consent (e.g., marketing emails), you may withdraw that consent at any time. Withdrawal does not affect the lawfulness of processing carried out prior to withdrawal.
If you believe your data rights have been violated, you have the right to lodge a complaint with the relevant data protection authority in Bangladesh or seek recourse through the courts.
Contact & Data Complaints
bp44 takes data privacy seriously and has designated a responsible point of contact for all privacy-related enquiries. If you have any questions about this Privacy Policy, wish to exercise a data right, or believe that bp44 has handled your personal data in a manner inconsistent with this policy, please contact us using the details below.
Privacy Enquiries
For all questions about this Privacy Policy, data access requests, rectification requests, or consent withdrawal, contact our privacy team at:
Please include "Privacy Request" in the subject line of your message to ensure your enquiry is routed to the correct team. We aim to acknowledge all privacy enquiries within 2 business days.
Data Breach Notification
In the event of a personal data breach that is likely to result in a risk to your rights and freedoms, bp44 will notify affected Players as soon as reasonably practicable and in accordance with applicable notification obligations. Security incidents can be reported to for immediate investigation.
Policy Updates
bp44 reviews this Privacy Policy periodically and may update it to reflect changes in our data practices, legal requirements, or the services we offer. When a material change is made, bp44 will notify active Players via email at least 14 days before the updated policy takes effect. The effective date at the top of this policy will be updated to reflect the most recent revision. Continued use of bp44 after the effective date of an updated Privacy Policy constitutes your acceptance of the changes.
Your Data Is Safe — Now Enjoy the Platform
Now that you understand how bp44 handles your personal data, explore everything the platform has to offer — from cricket betting and live casino to slots and exclusive promotions, all in ৳ BDT. 18+ only.
18+ For adults aged 18 and above only. Gambling involves risk. Please play responsibly. If you have concerns, visit our Responsible Gaming page.